LAHORE– LCCI-DEPO’s Suppliers and Vendors Defence Exhibition (SAVDEX 2020) concluded successfully on Saturday at the Lahore Expo Center.
High officials of Defence Export Promotion Organization (DEPO), Pakistan Ordinance Factory (POF), LCCI President Irfan Iqbal Sheikh, Senior Vice President Ali Hussam Asghar, Vice President Mian Zahid Jawaid Ahmad, Brig. Syed Ali Ammar Haider, Col. Shahid Rasool, Commodore Tariq Mahmood, LCCI Executive Committee Members were present on the occasion.
Over 15,000 people visited the exhibition on final day. This exhibition has also provided a platform to the Pakistani entrepreneurs to establish new trade & economic relations with their foreign counterparts who showed their keen interest in Pakistani products.
The LCCI President Irfan Iqbal Sheikh said that this exhibition was mainly organized to establish meaningful partnerships between private sector and government departments in Defecne sector.
He said that all over the world, fairs and exhibitions are considered to be the most effective tool of marketing and reaching out to potential customers.
He said that Germany or France are making best use of this tool. He said that fairs and exhibitions not only help attract foreign buyers and bring in much needed foreign exchange but also highlights the soft image of Pakistan.
The LCCI President said that taking part in exhibitions is not just an opportunity to improve the competitiveness of products, it can also make the manufacturer more competitive by optimizing business processes, expanding service range, increasing brand awareness and customer loyalty, he added.
LCCI President Irfan Iqbal Sheikh said that LCCI is fully determined to play its due role by way of making SAVDEX a milestone in the pursuit of mutually increasing the defence production of Pakistan.
He said that it is a matter of great encouragement for us that private sector has been trusted to get engaged with certain public sector organizations which are related to defence sector. It is an urgent need of the hour that Pakistan must increase the share of defence exports in order to fill the gap created by unfavourable balance of trade.
President LCCI said that we attach a lot of hopes with SAVDEX and expect that this event will begin a new era of public private partnership in Pakistan. The members of business community are really eager to join hands with public sector organization.
He also lauded the efforts of Ibrahim Sheikh, Haris Attiq, Dr. Riaz Ahmad, Sheikh Sajjad Afzal and Ch. Khadam Hussain.
The other speakers were of the view that Pakistani business community has the ability to do miracles at economic front. They said that government considers business community engine of growth and making all out efforts to provide good business atmosphere to the businessmen. They said that days are not far when Punjab will become a heaven for local and foreign investors.
